Designed as an object to keep.
A private commission to create a premium birth announcement.
Not a brand, not a campaign — simply a small, personal object intended to be held, opened, and preserved.
The brief centred on materiality rather than graphics.
Weight. Texture. Finish.
The card needed to feel considered before it was even read.
The design was developed through paper and print choices first.
Linen-textured stock with metallic blue tones.
White uncoated sheets with foil and letterpress.
Subtle embossing and restrained typography.
Each element was selected for tactility and durability rather than ornament.
Production required coordination with specialised printers to accommodate foil stamping, letterpress, and custom sizing — processes that exceed standard digital workflows.
The envelopes were sealed manually in copper wax, marked with a monogram.
Small details. Deliberate choices. An object designed to last longer than the moment it announces.
Scope of involvement
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Translation of personal ideas into a refined visual and material direction.
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Selection of papers, finishes, and production techniques.
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Alignment with specialised printers for foil and letterpress processes.
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Manual finishing and wax sealing of envelopes.